By Brian Muga
The social media revolution is arguably the central technological shift of the last decade. Having a well-crafted social media presence is now as essential as having an attractive and functional website was in the early 2000s. Yet many people still express some puzzlement as to how to build a winning social media presence that can coexist comfortably with the image of universities as formal institutions, conveying prestige and tradition without seeming stuck in the past. Take for example a University like Maseno, that pride itself in offering most of its courses with IT, its a common notion that most students are well conversant with the internet and especially Social media sites.
In the recent research based on the number of Facebook posts and twitter followers, we came up with the list below;
1. The University of Nairobi – 30.7K Followers
2. Mount Kenya University – 30.3K Followers
3. Kenyatta University – 24.4 K Followers
4. Strathmore University- 19.1K Followers
5. United States International University- 12.1K Followers
6. Jomo Kenyatta University of Agriculture & Technology University – 10.8K
7. Maseno University – 4.4K Followers
8. St Paul’s University – 3.9 K Followers
9. KCA University – 3.7K followers
10. Zetech University – 3.5K Followers
11. Egerton University – 2.9K Followers
12. Moi University – 2.8 K Followers
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